Great Yarmouth Borough Council Portal
No.Condition Text
1.The development must be begun not later than three years beginning with the date of this permission. The reason for the condition is :- The time limit condition is imposed in order to comply with the requirements of Section 91 of the Town and Country Planning Act 1990 as amended by Section 51 of the Planning and Compulsory Purchase Act 2004.
2.The development shall be carried out in accordance with the following plans received by the Local Planning Authority on the 12th January 2022: PA 01: Site Location Plan PA 03: Proposed Site Plan PA04: Proposed Elevations The reason for the condition is:- For the avoidance of doubt.
3.The luminance level of the display shall be controlled by ambient environmental control, which will automatically adjust the brightness level of the screen to track the light level changes in the environment throughout the day to ensure that the perceived brightness of the display is maintained at a set level. The reason for the condition is :- In the interests of highway safety
4.The maximum luminance of the advertisement shall not exceed 300cd/m² during the hours of darkness (dusk to dawn). The reason for the condition is: - In the interests of highway safety
5.The minimum display time for each advertisement shall be 10 seconds and there shall be no special effects (including noise, smell, smoke, animation, flashing, scrolling, intermittent or video elements) of any kind before, during or after the display of any advertisement. No images that resemble official road traffic signs, traffic lights or traffic matrix signs shall be displayed. The reason for the condition is: - In the interests of highway safety
6.The interval between successive displays shall be a 2 second (minimum) fade and the complete display screen shall change without visual effects (including swiping or other animated transition methods) between each advertisement. The reason for the condition is: - In the interests of highway safety
7.The advertisement shall include controls to ensure smooth uninterrupted transmission of images. The reason for the condition is :- In the interests of highway safety
8.The sequencing of messages relating to the same product shall not be permitted. The reason for the condition is :- In the interests of highway safety
9.If the installation breaks down or is not in use it shall default to a plain, black screen. The reason for the condition is :- In the interests of highway safety
10.The following conditions shall also apply: - a - No advertisement is to be displayed without the permission of the owner of the site on which they are displayed (this includes the highway authority, if the sign is to be placed on highway land); b - No advertisement is to be displayed which would obscure, or hinder the interpretation of, official road, rail, waterway or aircraft signs, or otherwise make hazardous the use of these types of transport; c - Any advertisement must be maintained in a condition that does not impair the visual amenity of the site; d - Any advertisement hoarding or structure is to be kept in a condition which does not endanger the public; and e - If an advertisement is required to be removed, the site must be left in a condition that does not endanger the public or impair visual amenity. The reason for the condition is: - To comply with Schedule 2 of The Town and Country Planning (Control of Advertisements) (England) Regulations 2007.
11.REASON FOR APPROVAL OF THE APPLICATION :- The proposal meets the criteria of adopted policy A3 from the Local Plan Part 2.
12.STATEMENT OF POSITIVE ENGAGEMENT: In dealing with this application Great Yarmouth Borough Council has actively sought to work with the applicant in a positive and proactive manner.